Lean Enterprise: Corporate Innovation Certification

New Best Practices for Corporate Innovation

What you'll learn
Develop a deep understanding of disruptive innovation and Lean Startup
Acquire the best tools for fostering an environment for innovation in a large organization
Gain perspective from case studies of innovation approaches at Intuit, General Electric, Qualcomm, and more
Arm yourself with knowledge of the right structures for bringing disruptive products to market
Requirements
Students should have a basic understanding of business, management, and finance
Students should have a desire to innovate disruptively within the enterprise
We also recommend purchasing a copy of the book The Lean Enterprise, but it is not required
Description
BECOME A THOUGHT LEADER IN THE MOVEMENT THAT IS CHANGING HOW CORPORATIONS INNOVATE.23 LECTURES, 7 IN-DEPTH COMPREHENSION TESTS.THE ONLY CERTIFICATION FOR APPLYING LEAN STARTUP TECHNIQUES IN AN ENTERPRISE ENVIRONMENT. FROM THE AUTHOR OF THE BEST SELLING BOOK, THE LEAN ENTERPRISE.Even in a tough economic climate, small startups have found ways to create innovative products in shockingly short timeframes. So why should larger, more established companies take notice? Because they have everything to gain when they examine and adopt the process, strategies, and mentality of high-growth startups. In this course you will learn the tools and methodologies large businesses need to compete with a new generation of highly-empowered startups.Essential course for innovation managers, directors, senior executives, and even board members of Fortune 2000 companiesExplains the forces that stall innovation in large enterprisesOffers a comprehensive approach for structuring innovation teams and maximizing the odds of successIncludes quizzes designed to maximize understanding of difficult conceptsDon't be mystified by the success of startups. Master the methods of this new era and compete on a level playing field.PRAISE FOR THE LEAN ENTERPRISE"The Lean Enterprise presents a framework for companies to create an environment that empowers the greatest entrepreneurial talent to thrive inside the organization, retaining the great innovative minds and reaping the benefits of their greatest inventions."- Brad Smith, Intuit President & CEO"The Lean Enterprise provides savvy insights on the organizational structures, systems, and processes that will maximize success odds with corporate entrepreneurship."- Professor Thomas Eisenmann, Harvard Business SchoolIMPORTANT!For successful completion of this course, it's recommended you read the book, The Lean Enterprise: How Corporations Can Innovate Like Startups.

Overview

Section 1: Introduction

Lecture 1 Introduction to Lean Enterprise (+R)

Lecture 2 How to Access Additional Resources Labeled +R

Section 2: Innovation in the Enterprise

Lecture 3 Sustaining vs. Disruptive Innovation (+R)

Lecture 4 Practical Exercises

Section 3: Understanding Disruptive Innovation

Lecture 5 The Startup Curve

Lecture 6 A Huge Favor...

Section 4: Managing Disruptive Innovation

Lecture 7 The Three Principles of Lean Startup

Lecture 8 Customer Development in Action

Lecture 9 Running Experiments with the Javelin Board (+R)

Lecture 10 Experimentation, Validation

Lecture 11 Experimentation, Growth

Lecture 12 Experimentation, Web Application Case Study (+R)

Lecture 13 Practical Exercises II

Section 5: Fostering an Environment for Disruptive Innovation

Lecture 14 Horizon Planning & Innovation Flow (+R)

Lecture 15 Innovation at Intuit

Lecture 16 Innovation at Qualcomm

Lecture 17 Innovation at General Electric

Lecture 18 Practical Exercises III

Section 6: Corporate Structure for Disruptive Innovation

Lecture 19 How Corporate Antibodies Threaten Innovation

Lecture 20 Innovation Colonies 1: Why Innovation Labs Don't Work (+R)

Lecture 21 Three Jobs of the Innovation Colony

Lecture 22 Innovation Colonies, Some Guidelines

Lecture 23 Innovation Colonies 2: Entrepreneurial Compensation (+R)

Lecture 24 Innovation at Hearst (+R)

Lecture 25 Practical Exercises IV

Section 7: Corporate Structure, Part 2

Lecture 26 Innovation Colonies 3: Spinning Ventures Back In (+R)

Lecture 27 Funding, Hiring, and Measuring Success

Lecture 28 Implications of The Lean Enterprise

Lecture 29 Practical Exercises V: Final Project

Lecture 30 Want more? Attend a Lean Enterprise event (+R)

This course is for innovation managers, corporate executives, intrapreneurs, corporate venture capitalists, and anyone interested in disruptive innovation in large enterprises

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