The Power Of Seo: A Beginner's Guide To Increasing Traffic

One of the biggest concerns for any webmaster (website owner) is the traffic, more so how the traffic to the website can be increased. As a beginner in the online space, this may also be your biggest concern.

Many sites fail because the site owners have never found a way to generate consistent traffic. One truth you must accept is that traffic is the key to success. More traffic can mean more business exposure and thus more sales.

There are many ways you can bring visitors to your website. You could use:

1. Paid Ads

Many platforms, including Google and Facebook, allow users to pay to show their content to other users on their sites. It is an effective method to generate traffic quickly, but it can also be expensive. It also requires some ad optimization knowledge that many beginners miss.

2. Social media

Social media sites such as Facebook, Instagram and Pinterest are great methods for bringing visitors to your website. These platforms can be a great source of consistent traffic in the long run. The problem with this method is that the traffic you can get depends on how many fans you have.

It may take time to generate enough followers to provide you with consistent traffic. This is also not to say that a change in the platform (s) policy / algorithm (s) could kill traffic to your site.

A good example is Facebook which changed the algorithm a few years ago. This change has effectively killed page usage as fewer followers can now see posts from pages they follow.

3. SEO

SEO stands for Search Engine Optimization and that's what we're going to talk about today.

SEO is one of the most consistent ways to get visitors to your website when done right.